The Club Stand welcomes a new era for the VRC and sets a new standard for the iconic ‘race-day’ experience. The $128 million project provides premium hospitality offerings as well as maximum 360-degree panoramas of the track and surrounding grounds.

The curvilinear design draws from the round, sweeping forms of key ceremonial places in racing such as the mounting yard, the parade ring, and the track itself. The sculptural form with the petal like cantilevering elements are not only visually striking but functional, allowing for uninterrupted views while providing shelter. The same progressive spirit guides the interiors, with a timeless palette tailored for each venue and cutting-edge parametric modelling used to create some everchanging interior patterns.

Maintaining the premium experience of the new Club Stand in its outdoor areas was no simple task, especially when one considers Melbourne’s ever-changing weather and the outdoor nature of racing. The Club Stand’s betting ring is situated in the outdoor area behind the building, with the Bookmakers and tote houses lined up in a row parallel to the building opposite the track. The main building and betting areas are seamlessly linked via customised canopies which provide weather protected walkways and transition areas.

In addition to this, and in keeping with the highly refined ethos of the venue, Celmec's Electric Radiant Heaters [ERH’s] were utilised throughout the Bookmakers stands. Celmec’s ERH’s are non-glowing, aesthetically refined radiant heaters that provide superior close proximity heating in both indoor and outdoor settings. The ERH’s slimline profile and low-intensity warmth is ideal for lower under cover areas, and the perfect solution for The Club Stand, where aesthetics and performance are paramount.
 

Celmec’s ERH’s are non-glowing, aesthetically refined radiant heaters that provide superior close proximity heating in both indoor and outdoor settings. The ERH’s slimline profile and low-intensity warmth is ideal for lower under cover areas, and the perfect solution for The Club Stand, where aesthetics and performance are paramount.

Products Used
Electric Radiant Heaters
Industry/Sector
Commercial
Client/Brand/Company
VRC The Club Stand
Flemington Racecourse
Location
Melbourne, Australia
Architect
Bates Smart
Project classification